AddToIt: About Us AddToIt was founded in 2000 by a team of professionals with broad experience in the data integration and middleware market. We've designed our technology to solve the overwhelming problem of accessing unstructured data. The Gartner Group estimates that currently 75% of all the data stored in the enterprise is unstructured which presents a huge access challenge in this new age of globalization. Application integration implementation costs range from three to five times the cost of software licenses. According to AMR, data transformation typically accounts for one-third of that implementation cost. That ratio grows even higher as the data integration challenge increases. AddToIt helps organizations meet this critical challenge and solves organizations data transformation needs in a cost-effective and timely way. Founders of the Firm: William Brown Bill brings 17 years of engineering and management experience to AddToIt. After 8 years of distributed systems and network engineering at Digital Equipment Corporation, Bill focused on object-based Internet applications. Through his work at Primix (an e-business consulting firm) he served as the project manager of a number of major web-based financial projects. They included PersonalWealth.com at Standard & Poors and EZenroll at Aetna USHC. Later, as an independent consultant, he worked with Fintech, a hedge fund trading platform. Bill, along with co-founder Jeff Dike, is responsible for the design of the AddToIt Transformation Engine and the system successfully deployed at Reuters. Bill holds a Masters Degree and a B.A. in Computer Science from Cornell University. Jeffrey Dike Jeff brings 18 years of engineering experience to AddToIt. He met Bill during his 7year tenure at Digital Equipment Corporation. At Digital, Jeff served as the Kernel debugging tools project leader, involved with projects such as an extensible kernel data structure browser. Post Digital, Jeff has worked as an independent consultant. Initially working with DEC clients, Jeff subsequently created a number of more universal software tools, including Ccure and UML. Ccure is a static source code analyzer that uses AI theorem proving techniques to detect the causes of application problems, including memory leaks. Another such system is the Linux User-Mode Kernel, (UML). UML provides an IBM VM-like system for Linux. It allows for the creation of a Linux environment that can test new device drivers, fashion security traps, and provide virtual hosting. Users include Dartmouth University and Boeing Corporation. Jeff holds a B.S. in Computer Science from M.I.T.